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Starting October 31, 2025, Microsoft Clarity will begin enforcing consent signal requirements for visitors from the EEA, UK, and Switzerland. This aligns with recent industry standards, such as Google Consent Mode and Microsoft UET Consent Mode. This update highlights the growing importance of privacy-compliant data tracking and consent management across major analytics and advertising platforms.

Wondering what GDPR compliance really costs in 2025? This guide breaks down typical expenses, from software and training to legal fees and fines, so you can budget effectively, avoid surprises, and stay compliant without overspending.

A well-run data privacy program helps keep your organization privacy-compliant, efficient, and trusted. It’s not just about regulatory requirements; it’s about showing users their data is safe with you.

Server-side data collection puts businesses in control of how data is handled. Compared to client-side tracking, it reduces data loss, strengthens compliance, and builds trust by helping to ensure only consented data is processed, delivering cleaner insights for privacy-first growth.

Server-Side Tagging transforms marketing ROI. By restoring lost signals, boosting accuracy, and accelerating site speed, businesses see Return On Ad Spend (ROAS) uplifts up to 35%. Waiting is costing you. See the results of real-world case studies and try our ROAS calculator to see your potential gains.