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Explore insightful articles and guides. Get real-world insights from whitepapers, case studies, and checklists. And find out what events we attend.
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Whitepaper
Classification, checklists and practical tips for the correct approach with cookies and user identifiers in accordance with
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Whitepaper
What criteria do I have to consider when choosing a Consent Management Platform?
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Press
Usercentrics strengthens its management team: Jürgen Weichert, former Head of Strategic Partner Development DACH at Google and current VP of Business Development at a Munich-based tech company since April 2019, is a member of the Usercentrics Management Board since November 1, 2019 as Chief Revenue Officer (CRO).
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Article
How do the General Data Protection Regulations (GDPR) influence customers’ travel as they surf the web? A closer look reveals that without Consent, the brand cannot go on – no matter at which point of the customer journey. Therefore, smart Consent Management can make a decisive difference here.
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Article
The recently implemented General Data Protection Regulations (GDPR) have significantly changed the way customer data is handled in the marketing sector. Although EU countries still interpret the legislation differently, asking for user Consent has become the first action on every website on a cross-border basis. For many marketers, requesting consent is still a threat to business. Therefore, the gathering of consent explicitly in a transparent procedure with the help of a Consent Management Platform (CMP) has positive effects on marketing and can even boost sales.
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