{"id":1152,"date":"2023-06-02T12:50:22","date_gmt":"2023-06-02T10:50:22","guid":{"rendered":"https:\/\/stage.usercentrics.com\/?post_type=resource&p=30753"},"modified":"2025-04-15T14:20:40","modified_gmt":"2025-04-15T12:20:40","slug":"case-study-gilson","status":"publish","type":"resource","link":"https:\/\/usercentrics-poc.psapp.dev\/us\/resources\/case-study-gilson\/","title":{"rendered":"Gilson chooses Usercentrics CMP for GDPR compliance online"},"content":{"rendered":"\n\n
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Summary<\/h2><\/div>\n

Gilson Inc. is a US-based multinational company specializing in scientific instrumentation and consumables benefiting researchers in both industry and academia. The organization is family-owned and has been innovating for over 75 years.<\/p>\n

With operations and customers around the world, Gilson needs to ensure compliance with a variety of data privacy laws. They\u2019ve been working with Usercentrics since 2020, and currently use the Consent Management Platform (CMP)<\/a> on 19 storefronts on their website, servicing the United States and Canada, the UK, and the EU.<\/p>\n\n\n

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Challenge<\/h2><\/div>

Kathryn Fletcher, Web Application Development Manager at Gilson, summed up their needs neatly: \u201cWe operate globally and as such we need to ensure we have the simplest mechanism in place for legal requirements around cookie law.<\/em>\u201d<\/p>\n<\/div><\/div>\n\n

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Goals<\/h2><\/div>\n

Easy implementation and comprehensive functionality<\/h3>\n

Get the CMP implemented as quickly and easily as possible. Ensure the CMP enables full customization and detection of all services in use on the websites.<\/p>\n

Flexible and user-friendly configuration<\/h3>\n

Ensure the team (technical or not) can implement and customize the CMP, as well as enabling ongoing privacy compliance as regulations and web technologies evolve, saving the company time and resources.<\/p>\n

Strong support<\/h3>\n

Solid and ongoing collaboration, with guaranteed high availability and responsiveness, and solutions that solve customer issues quickly.<\/p>\n

Peace of mind with regulatory compliance<\/h3>\n

Meet GDPR<\/a> and other regulatory requirements for consent and data security, reducing legal risk and ensuring the company provides great user experience while getting the data they need.<\/p>\n\n\n

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Making It Work Together<\/h2><\/div>\n\n\n
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\u201cBeing able to make sense of our analytics was an unexpected benefit.\u201d<\/div>\n
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Kathryn Fletcher, Web Application Development Manager at Gilson<\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n

Well supported<\/h3>\n

We asked how collaboration has been with the Usercentrics team. Fletcher reported, \u201cNo issues at all and very supportive.<\/em>\u201d Their team views the Usercentrics CMP as a \u201csafe pair of hands that gates cookies and other trackers in line with our legal requirements and allows users\u2019 control.<\/em>\u201d<\/p>\n

Performance and optimization<\/h3>\n

When asked about Gilson\u2019s selection process that led to Usercentrics. Fletcher said that, \u201cWe found that the platform was designed well, intuitive to navigate and easy to set up.<\/em>\u201d When asked about the features they\u2019re most excited about, she added, \u201cThe reporting<\/a> available and control over which fields are automatically selected to yes\/no (accept\/deny).<\/em>\u201d<\/p>\n

Save time and work<\/h3>\n

When we asked about Gilson\u2019s implementation and customization work, Fletcher commented that it only took a few weeks. \u201cUsing the tools and options available in the CMP, it was easy<\/em>\u201d, and that \u201cHonestly, it was click, click, click, done.<\/em>\u201d<\/p>\n

Security and optimization today and tomorrow<\/h3>\n

We asked Fletcher about benefits they\u2019ve seen with the CMP. In addition to being able to achieve global data privacy compliance for cookie consent management, Fletcher noted, \u201cBeing able to make sense of our analytics<\/a> was an unexpected benefit. Now we could remind other stakeholders that [Google Analytics<\/a>] was a trend tool and that a specific percentage of users had denied the GA tracking cookie. It made the narrative much easier to demonstrate. In particular, being able to prove the cookie had not been installed was an added bonus when our legal team were approached by \u2018chancers\u2019.<\/em>\u201d<\/p>\n

Regarding what features the Gilson team would like to see from Usercentrics in the future, Fletcher noted, \u201cWith cookie variations from the same vendor, auto-grouping would be great, and perhaps a division for piggybacked cookies, or even email alerts to new cookies and trackers that show up outside of what we allow users to control.<\/em>\u201d<\/p>\n\n\n

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Are your digital platforms compliant with GDPR?<\/div>\n
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See Usercentrics’ consent solutions in action and discover how they can help you achieve privacy compliance.<\/p>\n <\/div>\n <\/div>\n

\n Contact sales<\/span><\/a> <\/div>\n <\/div>\n<\/div>\n